Revolutionizing DEI Conversations…For Everyone

Current DEI work has gotten complicated. As a result, everyone – even the ‘woke’ and well-intentioned – are worried about looking foolish, being shunned or labelled as something bad. No one feels safe to raise their hand, ask a question or admit they don’t know something. Rather than bring us together, DEI has forced us into corners. While daunting, the intentions and change behind DEI must continue. The answer may be as close as your favourite browser.

The Solution: A Woke LLM will be a free and fully accessible AI tool that allows individuals to explore their fears, curiosities and hopes about belonging and other DEI-related conversations. Modelled on the technology and safeguards behind, is a friend you can’t offend, who won’t judge and who is always ready to guide you through the complexities of challenging conversations with understanding and care., in collaboration with Gambit’s state-of-the-art AI, integrates intentional risk mitigation strategies to ensure conversations remain positive and on track. The Language Learning Model (LLM) for will be built with guardrails that identify and navigate around harmful dialogue, ensuring discussions are safe and constructive. These real-time monitoring and adaptive response mechanisms maintain a focus on learning and ongoing response refinement based on real time user interactions, will allow to be harm-free experience.

Safe AI? We know that seems like a contraction and it often is. Our tech partners have crafted a suite of guardrails that are not only unflappable but also deeply insightful and capable of handling the nuances of DEI dialogue with grace and invitation.

The Power of Conversational AI will harness the latest best practices in conversational AI to respond to difficult or embarrassing questions with compassion and will help users feel seen, heard, and understood. Drawing on a deep understanding of empathy and modelling curiosity rather than rage, crafts conversations that encourage self-reflection, learning, and growth. will engage users with questions and reflections always maintaining a respectful and supportive tone. will navigate conversations away from hate or ignorance, calling users ‘in’ rather than calling them ‘out,’ encouraging users to learn rather than blame. It’s also a safe space for people to ask honest and important questions like “Why does my neighbour wear a turban?” or “I’m worried that immigrants are taking all our jobs.” 

Case Use Examples

Childcare Worker

A rural childcare worker prepares to meet a Muslim family. Nervous about the conversation, they turn to for guidance on Islamic customs and advice on how to approach their first conversation. leaves them feeling confident and ready to welcome the family warmly.

High School Teacher

A teacher plans a lesson on Indigenous history in Canada and seeks guidance on cultural nuances and respectful terminology. helps them prepare an informative, engaging lesson, fostering a respectful classroom environment.

HR Manager

A cis-gender HR manager leading a workshop on LGBTQ+ inclusivity consults for advice on language and discussing gender diversity. helps design a workshop that builds bridges and ensures all employees feel valued.

Built On Proven Technology

A case study based on an amalgamation of real world stories | Navigating life’s toughest challenges often leaves us feeling lost at sea, especially when facing them for the first time. Such was the case for Kai, who confronted a reality she never imagined: her wife’s breast cancer diagnosis. Thrust into a whirlwind of medical terms, treatments, and the daunting task of emotional support, Kai found themselves grappling with fear and uncertainty. 

Seeking guidance, they turned to, not as a tool, but as a confidante. “AskEllyn was a safe space to say I didn’t know anything. I was scared, worried, afraid I would do everything wrong and make this harder for my wife,” they shared. Through, Kai found the clarity and support they desperately needed, learning that “the most important thing for me is to love my wife. I never could have gotten that clarity without the help of”

This story is a powerful illustration of the impact compassionate, AI-driven support can have on an individual’s journey through uncertainty. It showcases the potential of to guide users through not only personal crises but also the complex landscape of diversity, equity, and inclusion (DEI). By providing a safe, judgment-free space for exploration and learning, empowers individuals like Kai and her wife to navigate sensitive topics with empathy and understanding.

Empathy Engine will be built with our partners at Gambit Technologies in Waterloo and modelled after their revolutionary AI tool called

The World Needs Your Philanthropic Investment will be free to users around the world through a browser-based interface. It will be accessible 24/7 to anyone with web access in over 50 languages. We plan to promote it as a tool for individuals, businesses and organizations to reimagine their individual and collective DEI conversations. 

We estimate a spend of $1.1M to bring this to market:

  • $600k | Initial AI development including 60,000 interactions for year 1 – Gambit
  • $150k | 2nd year of interactions and additional development – Gambit
  • $235 | LLM coaching and guide rail development – Four Simple Words 
  • $100k | Branding and launch $100,000 – Pearl Street

Intellectual Property Notice Be advised that the EmpathyEngine program, including but not limited to its current and future name, methodology, content, and structure, is the exclusive intellectual property of Pearl Street Communications Inc (Pearl Street) and our training division of Four Simple Words.  This program is presented for potential collaboration and implementation with your team, under the condition that its concepts, content, and strategies will not be copied, reproduced, or utilized in any form without the express written permission of Pearl Street. Unauthorized use of our intellectual property will be addressed under applicable laws to protect our rights and investment in creating this program.

We Are Ready To Reimagine DEI. Are you?

The Team at Four Simple Words is called to do two things. Deconstruct power and build communities of service. It has only taken us 20 years to realize they are different sides of the same coin! While our past work has been meaningful, it has yet to reach the scale we know it must. Conversational AI has opened new opportunities for Four Simple Words to live out and amplify our calling. is our gift — and responsibility — to the world to recreate our very human need of belonging.

We hear the audacity of helping build a bias-free and fully accessible LLM. This project is a natural evolution of our work and a giant leap forward. As the kids say, we are nerve-cited.

Lets talk about how your philanthropic capital can bring this project to life for leaders around the globe. You can find a copy of our pitch deck here and you can book a Zoom with us here.

519.496.2212 | [email protected]

519.580.9725 | [email protected] is the training and planning division of Pearl Street Communications Inc. Work agreements and invoices for DEI training and support will come from Pearl Street Communications Inc.

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