We’ve Outgrown Our Name
And Doubled Down On Making Things Better
We started Pearl Street Communications back in 2008 because the world needed more communication, not more marketing. We had lots of nice and creative clients agree with us and grew into a small and mighty team driven by our Pearls of Wisdom.
We were proud of doing things differently. For example, while everyone was scrambling to figure out remote work during COVID, we were already there. Work-life balance wasn’t just a nice-to-have for us; it was how we built the team. Turns out, seeing change coming is kind of our thing.
After 15+ years of telling stories for passionate organizations (including NGOs, companies and government agencies who were changing the world), we realized something. Marketing wasn’t the best tool for the connection we really wanted to create. We’d been trying to solve connection problems with marketing tools. Time to cut out the middleman.
Truth be told, Pearl Street almost didn’t make it: three times. Once, not knowing when to let a dream go. Then COVID. The latest culprit? AI ate our online division for breakfast (in 120 days). We recognized the pattern fast and realized we had a choice: retreat or evolve. Spoiler alert: we chose evolution. Again.
Welcome to Four Simple Words, a division of Pearl Street Communications Inc, still guided by those same Pearls of Wisdom that made team Pearl Street special:
- Listen first
- Relationships matter
- Community is the answer
We are doing what we always did best, just more directly. Instead of marketing change, we are making it. Instead of talking about connection, we are creating it.
If you worked with Pearl Street, you know we partnered with mission-driven organizations that wanted to make real change. That hasn’t changed; we just found better ways to create the connection we all were really after.
Four Simple Words helps organizations reconnect with their competitive advantage: people who choose to stay, engage, and contribute. Same values. Sharper focus. Just as fun. Maybe a little wiser. Even better looking.
Ready to reconnect? We’d love to hear what you’ve been up to.
Pearl Street Quick Links
- Need help with a naming project? We would love to help.
- Want to connect with Curt directly? Book a time with him here. Or send him an email here.
- Looking for marketing/communications help? Drop us a note about your project, and we will connect you with people who would be happy to help.
Check out what we are growing into
